#AtoZChallenge: Her Universe
Her Universe is the vision of Ashley Eckstein, actress and voice of Ahsoka Tano in Star Wars: The Clone Wars and The Araca Group, a leading theatrical and brand management company. Founded by Eckstein in 2009, Ashley and Araca created Her Universe with the mission to create stylish, fashion-forward merchandise for female sci-fi fans. Her Universe is a place for fangirls to step into the spotlight and be heard, recognized and rewarded. The Her Universe goal, from the beginning, was to build the company into a stand-alone entertainment and merchandise brand and with the female audience for sci-fi growing dramatically in numbers and largely unnoticed until now, Her Universe is leading the way. Hoping to change the perception that science fiction and fantasy is just for the boys, Her Universe has joined forces with some of the biggest names in the sci-fi/fantasy world to create merchandise exclusively for female fans – both apparel and accessories for such well-known names as Star Wars, Doctor Who, Star Trek and Marvel. Ashley Eckstein has now become one of the leading voices for female fans while Her Universe is making fangirls “geek chic” from head to toe!
I love all of the Star Wars t-shirts, dresses and accessories from Her Universe that I have in my wardrobe. Many of these are coming with me to Star Wars Celebration Anaheim. In addition to wearing my Her Universe fashions at the event, I am also looking forward to seeing all the new Star Wars fashions at the Her Universe booth. Especially, this dress posted as a sneak peek on the offical Her Universe Facebook page.
Are you familiar with Her Universe? If so, what do you think of the Star Wars fashions? Are you looking forward to finding out what new items will be revealed at Star Wars Celebration Anaheim?